

Ever wished there was less back and forth chaos co-ordinating traders to your event?
Our Event Trading operating System, ETOS was built for exactly that, a platform where traders can connect with event organisers... ETOS powers how organisers find, manage and transact with traders, taking the strain out of event management.
Put it another way, if Eventbrite sells tickets, eBay creates competitive pricing, and Airbnb monetises unused inventory, ETOS does all three for the trading economy behind live events.
Built to remove the cost, complexity, and chaos from running events. Swallow' ETOS platform makes event planning, participation, and ticketing easy, automated, and affordable.
Born out of our own professional events, we were aware of the pain points and headaches, so we built a platform we wished existed. Swallow Events ETOS is the world’s first fully integrated system combining online ticketing, live auctions, and tender-based trader bookings - all in one place.
ETOS connects organisers with 5,000+ catering traders and 3,000+ retail trade stand operators. So eliminates months of manual administration with payments, contracts, compliance, and health & safety documentation.
ETOS gives you total control without the overheads and tasks from the usual way of working. So you experience better cash flow, less staff and a manageable workstream with higher profitability!
See how simple it is to automatically take payments, manage contracts, compliance, and document-heavy health & safety. Whilst giving you complete automated control over profitability. Whether you’re running a local festival or a large-scale live event, cashflow becomes a breeze and profits soar.
ETOS, the Event Trading Operating System for event organisers and traders
So how does it work exactly?
By Signing up to our platform there are no fees, you simply register for an account which goes through an vetting and approval process.
Why are there no fees?
Like Vinted and other onlines business models, the fees are paid by the buy side. So, in this case by traders who want work work with you, so they pick up the tab. And by registering with us, you have access seamlessly to many more traders whose T&C's, contracts and Health & Safety documentation are all within the platform.
So there is no back and forth engaging with a new supplier. As they are already registered with us, and have all their documents in order.
How does the money flow work?
Organisers retain 100% of their pitch fees and ticketing revenue. Ticket buyers pay a 4% ticket buyer fee. There are no subscription fees for using the platform as an event organiser. Traders pay a percentage fee to use the platform as a marketplace to connect with event organisers. There are 0% processing fees.
So what's the catch?
There is no catch, and we estimate that by using the platform a 40% operational cost and time saving to be within the normal range based on our own experience managing events this season.

0% Platform Fees
Retain 100% Trader Pitch Fees
Including 0% Payment Processing Fees
Generate Additional Revenue From Processing Fees
Completely Free To Use!
Access to 8000+ Traders
Catering Traders
Retail Trade Stand Traders
VIP (*charges may apply):
Premium support and onsite event-day options
Dedicated customer success manager
Dedicated onsite trader manager for the entire build, event and break
Pre-event and on-event EHO audit inspections inc. digital score reporting ‘Scores On The Floors’
Secret Shoppers and feedback reporting
Merchandise point-of-sale & box office management
Desktop curation by us (+ in conjunction with yourselves, if you so wish)
Mobile hardware solutions inc. WiFi
Also Includes:
Pitch Revenue Commission:
Turnover of trader revenue commissions with automated fee collection transfer
Swallow empirical EPOS system deployment with anti-tamper/spoof technology
Trader commitment deposit handling
Reactive live menus allowing for instant recalibration of stock control with trending products
Post event report inc. detailed data findings + future recommendations
Pitch Fee:
Fixed pricing with automated fee collection
Timed tender bids (+ commercial suggestions and hidden live bids) with automated fee collection
Timed auction (reserve or no reserve with live bids displayed) with automated fee collection
Desktop curation by us (+ in conjunction with yourselves, if you so wish)
Mobile hardware solutions inc. WiFi
Unlimited events & listings
Unlimited vendor applications & submissions
AI automated contract + t’s & c’s formulation with automated issuing
AI automated vendor event handbook formulation with automated issuing
Ticketing & audience registration
Automated ticket mailing
Scheduled payments by chosen date and instalments
Catering and Retail Trader documentation (H&S, sustainability etc) repository with automated expiration warnings
Group & automated messaging
Bulk application decisions
Trader feedback surveys
Ticketing check-in control
Embed options
Real-time analytics
eSign contracts
Ticketing:
Only 4% buyers fees (retain all your ticket revenue)
0% Payment processing fees
Generate additional revenue from processing fees
One of the most affordable ticketing platforms!
Optional Extras:
Premium event listing

0% Platform Fees
Retain 100% Trader Pitch Fees
Including 0% Payment Processing Fees
Generate Additional Revenue From Processing Fees
Completely Free To Use!
Access to 8000+ Traders
Catering Traders
Retail Trade Stand Traders
Pitch Revenue Commission:
Turnover of trader revenue commissions with automated fee collection transfer
Swallow empirical EPOS system deployment with anti-tamper/spoof technology
Trader commitment deposit handling
Reactive live menus allowing for instant recalibration of stock control with trending products
Post event report inc. detailed data findings + future recommendation
Also Includes:
Pitch Fee:
Fixed pricing with automated fee collection
Timed tender bids (+ commercial suggestions and hidden live bids) with automated fee collection
Timed auction (reserve or no reserve with live bids displayed) with automated fee collection
Unlimited events & listings
Unlimited vendor applications & submissions
AI automated contract + t’s & c’s formulation with automated issuing
AI automated vendor event handbook formulation with automated issuing
Ticketing & audience registration
Automated ticket mailing
Scheduled payments by chosen date and instalments
Catering and Retail Trader documentation (H&S, sustainability etc) repository with automated expiration warnings
Group & automated messaging
Bulk application decisions
Trader feedback surveys
Ticketing check-in control
Embed options
Real-time analytics
eSign contracts
Ticketing:
Only 4% buyers fees (retain all your ticket revenue)
0% Payment processing fees
Generate additional revenue from processing fees
One of the most affordable ticketing platforms!
Optional Extras:
Premium event listing

0% Platform Fees
Retain 100% Trader Pitch Fees
Including 0% Payment Processing Fees
Generate Additional Revenue From Processing Fees
Completely Free To Use!
Access to 8000+ Traders
Catering Traders
Retail Trade Stand Traders
Pitch Fee:
Fixed pricing with automated fee collection
Timed tender bids (+ commercial suggestions and hidden live bids) with automated fee collection
Timed auction (reserve or no reserve with live bids displayed) with automated fee collection
Unlimited events & listings
Unlimited vendor applications & submissions
AI automated contract + t’s & c’s formulation with automated issuing
AI automated vendor event handbook formulation with automated issuing
Ticketing & audience registration
Automated ticket mailing
Scheduled payments by chosen date and instalments
Catering and Retail Trader documentation (H&S, sustainability etc) repository with automated expiration warnings
Group & automated messaging
Bulk application decisions
Trader feedback surveys
Ticketing check-in control
Embed options
Real-time analytics
eSign contracts
Ticketing:
Only 4% buyers fees (retain all your ticket revenue)
0% Payment processing fees
Generate additional revenue from processing fees
One of the most affordable ticketing platforms!
Optional Extras:
Premium event listing